The Coeur d’Alene Press will be producing a Voters’ Guide three times this election season. It will go to all subscribers, be inserted in single-copy purchases, and we’ll produce an overrun so even non-subscribers can stop by the Press Office and pick one up. The guide will be inserted in The Press on Sept. 20, Oct. 11 and Nov. 1.
Why three? The early one is to reach the many voters who will cast their absentee ballots right away. The October printing will serve as a reminder or perhaps reach readers who simply overlooked the first publication. And the Nov. 1 edition? That’s for the folks who will head to the polls and need a brisk refresher.
Publishing three times also allows the Press to make changes or updates as needed.